Software is
terminal
$reffactor --studio --labs
>studio.init() co-creating products
>labs.init() building ventures
>status: operational
Scroll to explore
01Co-creation
Studio
Embedded product development. We partner to solve the actual problem — not just ship what was spec'd. Think of it as a product-native technical co-founder, not a dev shop.
>Product discovery & strategy
>Design, engineering & launch
>Embedded team model
02Venture studio
Labs
The experimentation arm. We identify high-signal opportunities, validate fast, and build independent ventures we own — each with its own identity and trajectory, under the Reffactor umbrella.
>Rapid opportunity validation
>Zero-to-one product development
>Independent venture ownership
Others vs Reffactor
---The rest
+++Reffactor
−Takes requirements, ships features
+Solves the actual problem
−Delivers a product, walks away
+Stays until it works
−Executes with no product thinking
+Thinks like a founder, builds like an engineer
−Bills hours, not outcomes
+Owns the result
Let's build something
that lasts.
hello@reffactor.com→> Studio or Labs — we'll figure out which one fits.